A house designed for contemporary families. A 150 square meters apartment, where living and growing is simple and pleasant. Objects, materials, lights and furniture solutions will make this possible transforming everyday life gestures’ in a game shared between adults and kids. Talks, round tables and workshops will discuss contemporary families, new needs and lifestyle changes that can be reconciled in a creative way. Projects partners: AXA, Candy, Cromatina Babies, Dyson, Faber-Castell, Futon Italy, Gerflor Italia, Gruppo Fontanot, Luceplan, Nintendo, Peg Perego, Plasmon Biscotto “dei grandi”, Sigma Coatings, Signify, Stars Box, Studio Arredi, Teknik Wood, Totem, Wooden Story.