January is Fashion time in Milan: it is the first major event of the year and of the Milanese calendar, in compliance with current regulations. Time for experimentation: the launch of the new collections annexes alternative expressive languages, between cinema and art, for a digital narrative.
Thus, among the closed-door presentations of the new proposals, Megawatt Court stands out as an ideal "theater" with a bold and effective scenography. International brands such as Solid Homme have chosen the XXL location in Milan for the FW21 launch as well as other very cool ones that we will reveal shortly.
Opificio 31 rediscovers its design verve with temporary and permanent showrooms. An obligatory step for buyers, customers and journalists who come here to discover the new trends of brands such as Forte Forte, Paltò, Roberto Ricci Design, Cruciani, Officine Creative, Lois Jeans, GoldenSeason, Cicerchia Show-room, Bark, Two Women Two man, Thanny, Caon, Beach Company, AT.P.CO, Skills & Genes, Refrigue, Afterlabel and Jaggy.
In via Savona Karl Lagerfield, Purotatto and John Smedley will colonize the chic street of fashion as well as the many permanent single-brand showrooms.If you want to be in the Tortona area for your sales campaign and shooting of the new collections, contact us!
Our locations in the Tortona district are the perfect venues for hosting design, fashion, food and cultural events.
We provide tailormade services: from choosing the right location for your exhibition, right the way through to promotional initiatives and communication events.
Thanks to the Megawatt exhibition complex, we can also manage big events, conventions, fashion shows and tradeshows. A versatile 9600-sqm, modular space with indoor and outdoor areas, located in Via Watt 15, at just a few minutes from the centre of Milan.
Each of our locations has a story to tell, a past that can still be read in the structural details.
These are redeveloped industrial spaces, the repositories of different layers of Zona Tortona's identity, a key to how it has been used over the years.
Each space contains traces of its beginnings and original use with clues found in the names they have been given. These are not just containers; these spaces have their own identities.
Contact us to find the right one for you!